HALO:
Brand Identity

Goal

Develop a modern, flexible identity system that reflects the company's personality while providing a strong foundation for future brand growth.

Halo Marine Storage & Service is a new company based in Lorain, Ohio. Established in 2026, they came to me looking for a brand identity.

Halo provides state-of-the-art indoor, heated boat storage. They emphasized that their facilities are clean, modern, and secure. They offer premium indoor and outdoor storage, winterization services, and more.

Learn more at halomarinestorage.com.

FINAL LOGO variations

Secure

Modern

Clean

Secure • Modern • Clean •

Brand Color Palette

Initial sketches

Additional work